Industry Solution — Cloud Kitchens & Ghost Brands

One Kitchen, Multiple Delivery Channels: Cloud Kitchens

Bring Swiggy, Zomato, direct QR and counter orders into a single kitchen queue with stock that tracks itself.

0%
Commission on direct orders
2
Marketplaces synced
Live
Ingredient deduction

A cloud kitchen is a production problem wearing a restaurant costume. Orders arrive from several channels at once, each with its own format, and the kitchen cannot tell a missing item from a mis-routed one because everything shows up in the same voice. Ingredient stock is the other silent problem, because nobody counts flour at midnight.

MenuTap gives the kitchen a single ordered display where every source is visible, and deducts stock per item as it is sold. Direct QR ordering lets you keep a slice of the margin that would otherwise go to a marketplace, and the billing counter handles the walk-in and catering sides of the same operation.

What Cloud Kitchens & Ghost Brands Get With MenuTap

Every capability below ships in the product today, on both dine-in and delivery orders.

Central Kitchen Display

Direct, marketplace and counter orders land in one ordered queue, so the kitchen works from a single screen.

Swiggy & Zomato Sync

Marketplace orders are pulled into the same queue and status flow instead of being retyped by hand.

Direct-Order QR Codes

Put QR codes on packaging and flyers so repeat customers order from you directly at 0% commission.

Live Ingredient Deduction

Every order deducts what it consumed, so your reorder list is current without a midnight stock count.

Multi-Order-Type POS

Delivery, takeaway, dine-in and catering orders all settle through the same billing flow.

KOT for Complex Menus

Ticket splitting keeps a multi-item order readable on a thermal ticket for the kitchen.

Kitchen Staff Roles

Separate access for prep, packing and dispatch so a mistake is traceable to a station.

WhatsApp Order Updates

Send a confirmation and dispatch update on WhatsApp, which is what direct-order customers expect.

Direct-Order Coupons

Run a first-direct-order coupon to move repeat buyers off the marketplace and onto your own QR.

Channel-Wise Analytics

Compare direct versus marketplace revenue to see what moving customers off-platform is actually worth.

How It Works

01

Order Arrives From Any Channel

A marketplace order, a direct QR order, or a counter sale all enter the same kitchen queue.

02

Kitchen Works One Screen

The display shows each ticket in order, and packing confirms the items that were actually prepared.

03

Dispatch and Deduct

The order goes out with a WhatsApp update, stock deducts per item, and the channel is recorded for reporting.

Built For

  • Cloud kitchens operating purely on delivery
  • Ghost brands running a shared production kitchen
  • Kitchens taking orders from several marketplaces
  • Operators moving repeat customers to direct ordering

Frequently Asked Questions

Do Swiggy and Zomato orders appear in the same queue?

Yes. Marketplace orders are brought into the same kitchen display and status flow, so the kitchen reads one list instead of handling several formats.

How do I reduce marketplace commission?

Put a direct-order QR code on your packaging and flyers, and run a coupon for first direct orders. Channel-wise analytics shows how much direct revenue you are capturing.

Can I manage stock in a delivery-only kitchen?

Yes. Every order deducts what it consumed, so the reorder list stays current without a manual stock count at closing time.

Can I handle catering orders in the same system?

Yes. Catering and bulk orders use the same billing flow, with KOT splitting keeping the kitchen ticket readable for larger quantities.

Can I run multiple brands from one kitchen?

MenuTap is built around a single restaurant record with its own menu and pricing, so running several brands as separate operations means one MenuTap setup each. It is not a multi-brand POS.

What It Costs

Starter is free for up to 20 menu items. Growth is ₹299/month and Pro AI is ₹699/month, both billed annually as ten months of access. No GST is charged, and there is 0% commission on orders.

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MenuTap for other businesses

Run Every Channel From One Kitchen Screen

Set up your menu, print your QR codes and start taking direct orders. No commission on every order you take.